K-Product | October.17.2024

LACTO-FIT: Korea’s Favorite Probiotic for All Ages

 

Korea’s Game-Changer in Probiotics 

LACTO-FIT

 

Did you know there are trends in health supplements, too?

 

 

Launched in 2016 by Chong Kun Dang Healthcare Group, LACTO-FIT hit the ground running with $18 million in sales, and just two years later, it skyrocketed to $90 million, leaving other supplement companies green with envy. But they didn’t stop there! By 2019, sales reached a whopping $200 million, making it a total trendsetter in the health supplement market. 

 

By 2022, LACTO-FIT was selling one probiotic every second, earning the nickname “The One-Second Probiotic.” Thanks to LACTO-FIT, the probiotic market in Korea has exploded, with many new brands now competing fiercely. 

 

So, what’s their secret? Let’s dive into how LACTO-FIT changed the probiotic game and got everyone in Korea hooked!

 

 

The LACTO-FIT success story began with the iconic yellow bottle. 

The success of LACTO-FIT can be summed up in three main points: 

 

 

Firstly, that catchy CM song. You’ve probably heard it at least once—it's one of those tunes you can’t get out of your head. The song is so famous in Korea that it’s become almost impossible to forget. 

Listen to the song here! 

 

Secondly, they’ve perfected the combination of price, taste, and convenience. LACTO-FIT was designed with everyone in mind, making it affordable and easy to take.

 

 

Unlike traditional probiotics in pill form, LACTO-FIT comes in a delicious powder, which has made probiotics more fun and accessible for everyone. 

 

Thirdly, they’re experts in ingredients and product variety. As a pharmaceutical brand, Chong Kun Dang Healthcare Group truly knows its stuff. LACTO-FIT offers probiotics designed for all ages—from babies and kids to adults, with specific versions for men, women, and seniors. They conducted extensive research with thousands of people to ensure each product perfectly matches what consumers want. 

 

 

With these three strategies, LACTO-FIT didn’t just ride the probiotic trend—they redefined it!

 

 

While most probiotic brands just follow health trends, LACTO-FIT from Chong Kun Dang Healthcare Group took it to the next level. By investing heavily in large-scale research, they built a solid brand strategy that made LACTO-FIT a staple in Korea. From a catchy CM song to products tailored for different age groups, LACTO-FIT is dedicated to connecting with consumers on every level. 

 

With so many LACTOFIT products available, we’ll be highlighting five of the most popular ones to get you started!

 

 

LACTO-FIT BEBE

 

 

With a delicious yogurt flavor that kids love, LACTO-FIT Bebe makes taking probiotics a treat! It’s super easy for kids to take, and it’s formulated with probiotics that are ideal for their digestive systems. Recently, the CFU count increased from 1 billion to 2 billion, providing even more support for gut health. It also contains zinc to help boost immunity. 

 

CFU stands for Colony Forming Unit, which measures the number of viable bacteria or cells in a sample, showing how many are present per milliliter (cfu/mL).

 

The fine powder format is super versatile—you can mix it with water, formula, or milk, making it convenient for busy parents. And the best part? These probiotics are designed to reach all the way to the gut, helping keep your little one’s tummy happy and healthy.

 

 

LACTO-FIT KIDS

 

 

LACTO-FIT Kids offers similar benefits to LACTO-FIT Bebe but with extra focus on supporting kids’ overall health during their growing years. It contains vitamin D for bone health, zinc for immune support, and B vitamins for energy, making it perfect for kids who are always on the go. And yes—it’s delicious, too.

 

 

LACTO-FIT GOLD

 

 

LACTO-FIT Gold is the ultimate all-in-one probiotic from LACTO-FIT, packed with all the best features the brand has to offer. It’s designed for everyone—men, women, kids, and seniors—making it perfect for the whole family’s gut health. Like LACTO-FIT Bebe and Kids, this one’s rich in probiotics, but it also has a smooth texture and delicious taste, making it extra enjoyable. 

 

With its sleek design, LACTO-FIT Gold also makes a thoughtful gift to show you care. It’s the perfect mix of health and style, ideal for anyone looking to support their wellness with a touch of elegance. 

 

 

LACTO-FIT BEAUTY

 

 

LACTO-FIT Beauty is a delicious blueberry-flavored probiotic that’s perfect for anyone looking to support both their gut and skin health. True to its name, this probiotic goes beyond digestion, helping you keep your skin glowing, too. 

 

Each serving contains low-molecular collagen peptide GT, which helps with skin hydration and protects against UV damage. Plus, it’s made with 100% Korean ingredients, so you can enjoy it with peace of mind. It also contains four plant-based probiotics from sources like kimchi, tomatoes, and kiwi, giving your gut and skin a healthy boost.

 

 

LACTO-FIT 50+

 

 

As the name suggests, LACTO-FIT 50+ is specially designed for those aged 50 and above. It’s crafted to support gut health, which can weaken with age, while also providing essential benefits for bone and muscle health. With a smooth milk flavor, it’s both easy and enjoyable to take.

 

 

Today, we explored LACTO-FIT, Korea’s favorite probiotic! Next time, we’ll dive into one of Korea’s most cherished health foods—Korean red ginseng. As the weather cools in autumn and winter, red ginseng sales skyrocket! It’s known for keeping both the body and mind warm and healthy. Stay tuned to learn all about red ginseng and how it helps Koreans stay cozy all season long!

 

 

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